Dead tree hugger
February 3rd, 2010 | Published in Spew | 2 Comments
Let’s talk about the fourth branch of the government. Wait, I can see you counting on those fingers… Executive, Legislative, Judicial… Isn’t that it? Well, officially, yes. But there is one other “branch” that was put in place as a means to inform the populous through the “freedom of the press” clause in the First Amendment. It was deemed necessary that newspapers operate without the hindrance of the government because it was felt that they were responsible for keeping an impartial (or at least unencumbered) eye on the government. With that in mind, every Sunday I get the Star Tribune on my doorstep, and I consider that to be my most important source of news.
A friend of mine once poked a little fun at me for this quaint attachment to the newspaper. After all, this is the digital age. Why have a static sheet of paper dropped on your doorstep with this dynamic content with instant access to breaking news is constantly at your fingertips? The newspaper is as dead as the trees it’s printed on, was the gist of his message, and now is the time to fire up the web browser and have your news aggregator mine the Internet for all the news that’s important to you and bring it to you from wherever in the world it is. And it’s all for free!
And that’s what the problem is. This whole new age of information via the Internet grew out of colleges and basements where everyone gave things away for free simply for the sake of intellectual growth. That was great when that was the only purpose, but there’s still this culture of free on the Internet. There’s this misconception that having the free flow of information means that it should be free in a financial sense as well. I’m guilty of it, too, as I will often go searching for a free solution to my computing needs before actually shelling out cash for something. But it’s wrong for the news and it’s only hurting us.
Let’s go back to that concept of the news being the “fourth branch” of government. Ultimately, everyone involved in the three official branches are put there by the citizens of this country, whether directly by election or indirectly by the electoral votes or by appointment by the people we elect. And while things are in place to keep things in check so that no branch is more powerful than the other, it’s a robust news media that keeps the government from becoming more powerful than the people. We need the news to tell us what those elected officials are doing, every one of them from Washington D. C. on down to your city hall, lest they do something they shouldn’t.
As an aside, of course there are plenty of other things in the newspaper that I enjoy. Stories of local interest, coverage of business, travel, arts, entertainment, it’s all there and it’s all written for a local audience. There’s the Sunday magazine, which newspapers used to do well when they had the budgets to. The Star Tribune distributes the wholly disappointing “Parade”, a thin, quick read of fluff stories and ads and is not really a step up from the equally dismal “USA Weekend” that it had replaced. I believe that the New York Times still does their own Sunday magazine, a meatier affair than the aforementioned magazines, and it’s full of thoughtful stories and is actually worth carrying in your briefcase for the week for leisure reading. I’ve looked through the archives of the Star Tribune, and they used to have their own real magazine as well. Oh, the things that we readers used to have at our fingertips.
Back to my point, though, what this all takes a lot of resources. Feet need to be on the ground, working the beats. Gathering, analyzing, and reporting the news takes a lot of people, and people need to be fed. All of those news stories that people are nabbing off Associate Press feeds for nothing? Somebody wrote that, and that somebody got a paycheck. How about the somebody that goes to the city hall meetings and follows up on the decisions they make to make sure your tax money isn’t going to waste? That person needs a paycheck, too. And while you may think that the content that you’re getting gratis is covered by advertising, keep in mind that Internet ads collect as little as a cent for every advertising dollar that would be collected for the print version. It’s no secret that newspapers are losing money on this Internet distribution deal, and the upshot is that they top brass makes staff cuts to make up for it, leaving the people left behind to stretch themselves thin and focus more on the quantity of stories that they need to put out rather than the quality. This means that, soon enough, there aren’t going to be enough journalists to adequately cover those that govern us, and the news that is put out will be rife with inaccuracy.
Big, fat, hairy deal, right? It’s the newspapers’ fault for continuing with a failing model, so there’s no skin off my teeth, right? Besides, there’s local television news, right? Wrong, wrong, and wrong. It is a big deal that our government entities could operate unchecked. You’re going to lose out on some pertinent information without these newspapers to cover things. And television news is nowhere near in-depth, what with their news staff being a mere fraction of the size of the typical newspaper newsroom, and they’re guilty of boiling down complex issues into mere sound-bites. You can help fix this, though.
Go out and buy a subscription already! Stop expecting your free AP or Reuters feeds to cover everything, get off Drudge and Fark, and pick up a newspaper. Or, if you’re intent upon being a member of the new age of digital media, pick up a virtual subscription. Newspapers nowadays provide their entire content in electronic form as well, and you can subscribe from that computer screen or eReader that you’re already getting your news off of and not have to worry about any dead trees being dropped off your doorstep. And your money will only be multiplied, as a boost in subscriptions means a boost in advertising sales as well. This leads to your local newspaper surviving to keep your local governments scrutinized, thus keeping them honest. Freedom of speech only works if people can make a living doing that speaking.
If you expect to get something for nothing, you’ll eventually just get nothing.


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